Show Producer & Artistic Director
The artistic direction of the Junior Eurovision Song Contest in Armenia was more than a great experience for me. It was a mesmerizing blend of tradition and modernity, reflecting the nation’s rich cultural heritage while embracing contemporary expressions of art. From visually stunning stage designs that seamlessly weave together the past and the present to choreography that tells a story of cultural evolution, Armenia’s creative approach at JESC is a testament to the nation’s commitment to artistic excellence. The staging becomes a dynamic tapestry, where every color, movement, and note contributes to a larger narrative of unity and celebration.